{"id":50424,"date":"2025-08-28T11:37:26","date_gmt":"2025-08-28T11:37:26","guid":{"rendered":"https:\/\/shop.opsystems.bg\/product\/sony-bravia-fw-98bz53l-2\/"},"modified":"2026-09-25T01:06:08","modified_gmt":"2026-09-24T22:06:08","slug":"sony-bravia-fw-98bz53l-2","status":"publish","type":"product","link":"https:\/\/shop.opsystems.bg\/en\/product\/sony-bravia-fw-98bz53l-2\/","title":{"rendered":"SONY Bravia FW-98BZ53L"},"content":{"rendered":"

Sony Bravia FW-98BZ53L Professional Display<\/h1>\n

High refresh rate.
\nThe 98\u201d BRAVIA BZ53L features a 4K 120Hz panel combined with XR Motion Clarity and Motionflow XR to reproduce fast on-screen movements with unprecedented smoothness, clarity and realism.<\/p>\n

Richer, more realistic color.
\nXR Triluminos Pro colour technology expresses an even broader palette of extremely realistic hues and tones, thanks to Sony's unique Cognitive Processor XR.<\/p>\n

Cognitive Processor XR\u2122.
\nThe world's first image processor with cognitive intelligence understands how people really see the world. The 98-inch BRAVIA BZ53L with Cognitive Processor XR\u2122 opens up an unprecedented viewing experience, immersing you deeper into every scene.<\/p>\n

Exceptional dynamic range with Full Array local dimming.
\nOur Full Array LED screen technology provides superior contrast compared to conventional LED edge screens. It's also more energy efficient, helping you enjoy spectacular high-contrast images while consuming less power.<\/p>\n

Sony Bravia FW-98BZ53L Professional Display<\/h2>\n

Professionally designed for flexible installation.
\nOther so-called professional displays are little more than televisions with a few extra features added as an afterthought. Our flagship 98\u201d BRAVIA BZ53L is designed from the ground up for faster, easier and more flexible installation in commercial and corporate environments.<\/p>\n

Professional settings.
\nBRAVIA makes doing business even easier by allowing you to fine-tune settings to suit the requirements of the corporate or retail environment. Disable input or remote control functions, remove labels and block buttons to avoid tampering when the screen is used in public. Customize and store display settings, then easily copy them from display to display via USB flash drive.<\/p>\n

Get great photos fast.
\nForget fiddling with display settings - focus on getting amazing results without the fuss. The one-step setup offers presets for your environment, including meeting room, bright signage, natural signage and graphics. Simply select a preset: BRAVIA instantly configures picture mode, input, control settings and more.<\/p>\n

Sony Bravia FW-98BZ53L Professional Display<\/h3>\n

Large internal memory of 32 GB.
\nThe internal memory on some other displays is eaten up by the operating system, leaving little room for your own apps and content. The 98-inch BRAVIA BZ53L offers a very generous 32GB of internal storage - providing much more room to store apps, photos, videos and digital signage.<\/p>\n

Resilience in every scene.
\nWith the growing demand for ever larger displays, there is also the risk of greater resource and energy use. However, Sony's sustainability commitments are realizing efficiency gains from product development to content display and viewing screens.<\/p>\n

PrimeSupport: a SONY package of professional services.
\nEnjoy all the fantastic picture and sound quality of professional SONY tuner displays. Combined with the added peace of mind of the PrimeSupport professional service and after-sales service warranty package, which includes:
\n- Access to SONY elite help desk for integrator-centric, experienced technical support
\n- Advanced exchange of any defective products, with technical assistance for replacement and installation on site where possible
\n- 3 years standard coverage, with an option to extend for an additional 2 years<\/p>\n

Manufacturer's specifications:here<\/a><\/p>\n

Choose a stand from\u00a0Here.<\/a><\/p>\n

If you have any questions, please do not hesitate to contact us, we will be happy to be of service. Contact numbers +359 2 444 2626 and<\/span>
\n+359 887 064 722, e-mail office@opsystems.bg<\/span><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Professional 24\/7 display.<\/span><\/p>","protected":false},"featured_media":40051,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"product_brand":[],"product_cat":[18,727,720],"product_tag":[1524],"class_list":["post-50424","product","type-product","status-publish","has-post-thumbnail","product_cat-proav","product_cat-displei","product_cat-profesionalni-displei","product_tag-24-7","pa_-led","pa_---76--100","yith_product_brand-sony","first","instock","sale","purchasable","product-type-simple"],"yoast_head":"\nSONY Bravia FW-98BZ53L - \u041f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u043d\u0438 \u0434\u0438\u0441\u043f\u043b\u0435\u0438 | OP Systems Shop<\/title>\n<meta name=\"description\" content=\"SONY Bravia FW-98BZ53L. \u041e\u041f \u0421\u0438\u0441\u0442\u0435\u043c\u0438 \u041e\u041e\u0414 \u0435 \u0434\u043e\u0441\u0442\u0430\u0432\u0447\u0438\u043a \u0438 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0442\u043e\u0440 \u043d\u0430 \u043f\u0440\u043e\u0444\u0435\u0441\u0438\u043e\u043d\u0430\u043b\u043d\u0430 AV \u0442\u0435\u0445\u043d\u0438\u043a\u0430 \u0437\u0430 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0430 \u0441\u0440\u0435\u0434\u0430 \u0438 \u0447\u0430\u0441\u0442\u043d\u0438 \u0434\u043e\u043c\u043e\u0432\u0435.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shop.opsystems.bg\/en\/product\/sony-bravia-fw-98bz53l-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SONY Bravia FW-98BZ53L - 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